ENLIGHTEN3D

By Joshua Koopferstock

I’ve spent a good portion of the last few weeks getting up to speed on the latest developments in the 3D display and 3D broadcasting industries.  Here are three of the articles I read this week that I’ve found the most interesting:

Paramount ponies up 3-D deal (Variety, Jan. 22)

Anxious to see more theaters converted to digital 3-D screens before DreamWorks Animation’s “Monsters vs. Aliens” opens in March, Paramount is offering to pay print fees directly to exhibitors who have the means to finance the conversion.

3D: is this the resurgence that counts? (Engadget HD, Jan. 23)

So, the big question is what are 3D backers doing now to revive interest in a format that most people already shrug off as a joke, and how on Earth do they plan to improve it enough to not only make it viable again, but downright desirable?

BCS title game going 3-D (Variety, Dec. 2)

“I hope the TV industry doesn’t get conned again the way we did with HD,” [Fox Sports TV Group chairman-CEO David] Hill said. “And we got conned. It cost us a fortune to go to HD, but do we get a penny more from the advertisers? Do we get an extra rating point? No. Everybody benefited but the broadcasters.”